Flavored Spirits Market Analysis and Size
In terms of tax revenue, the sale of alcoholic beverages has provided numerous benefits in recent years. Over the last decade, Flavored spirits and other alcoholic beverages have been the top exporting items in both developed and developing countries. Although health consciousness is on the rise, consumer tastes are constantly shifting and evolving in subtle shifts and evolutions. To stay ahead of the competition, manufacturers must keep up with newer trends.
Data Bridge Market Research analyses that the flavored spirits market which was growing at a value of 16.03 billion in 2021 and is expected to reach the value of USD 50.77 billion by 2029, at a CAGR of 15.50% during the forecast period of 2022-2029. In addition to the insights on market scenarios such as market value, growth rate, segmentation, geographical coverage, and major players, the market reports curated by the Data Bridge Market Research also include in-depth expert analysis, geographically represented company-wise production and capacity, network layouts of distributors and partners, detailed and updated price trend analysis and deficit analysis of supply chain and demand.
Flavored Spirits Market Scope and Segmentation
| REPORT METRIC | DETAILS |
| Forecast Period | 2022 to 2029 |
| Base Year | 2021 |
| Historic Years | 2020 (Customizable to 2014 – 2019) |
| Quantitative Units | Revenue in USD Million, Volumes in Units, Pricing in USD |
| Segments Covered | Type (Whiskey, Rum, Vodka, Tequila, Gin, Others), Flavors (Herbs & Spices, Fruits, Nuts & Seeds, Others), Distribution Channel (Supermarket/Hypermarket, Specialty Retailers, Convenience Stores, E-Commerce, Others) |
| Countries Covered | U.S., Canada, Mexico in North America, Germany, Sweden, Poland, Denmark, Italy, U.K., France, Spain, Netherland, Belgium, Switzerland, Turkey, Russia, Rest of Europe in Europe, Japan, China, India, South Korea, New Zealand, Vietnam, Australia, Singapore, Malaysia, Thailand, Indonesia, Philippines, Rest of Asia-Pacific (APAC) in Asia-Pacific (APAC), Brazil, Argentina, Rest of South America as a part of South America, UAE, Saudi Arabia, Oman, Qatar, Kuwait, South Africa, Rest of Middle East and Africa (MEA) as a part of Middle East and Africa (MEA) |
| Market Players Covered | Davide Campari-Milano N.V. (Netherlands), Diageo PLC (U.K.), Halewood International Limited (U.K.), Asahi Group Holdings, Ltd. (Japan), Accolade Wines (Australia), Bacardi Limited (Bermuda), Mike’s Hard Lemonade Co. (U.S.), Castel Group (France), Suntory Holdings Limited (Japan), Anheuser-Busch InBev SA/NV (Belgium), The Brown-Forman Corporation (U.S.), United Brands Company, Inc. (U.S.), PernodRicard SA (France), The Miller Brewing Company (U.S.) |
| Opportunities | Flavored pre-mixed or RTD alcoholic drinks are becoming more popularAlcohol providers are focusing on direct to consumer offerings via online retailing |
Market Definition
A flavoured spirit is a distilled beverage that has been flavoured with natural or artificial flavours. Flavourings can be added before or after distillation. Flavoured flavored spirits are frequently used in cocktails, mixed drinks, and shooters. Infused flavours in flavored spirits are typically extracted from fruits, spices, wild herbs, or raw nuts. There are numerous flavoured flavored spirits available on the market, including cherry flavored spirits, maple flavored spirits, and many others.
Flavored Spirits Market Dynamics
Drivers
- Rising demand for high-end flavored spirit specially among millennial population
As the economy in various countries remains strong, consumer interest in high-end flavored spirits and more expensive drinks has grown, fuelled in part by easy access to information and willingness to spend on desired products. As a result, demand for flavored spirits has increased. Whiskey has remained a popular alcoholic beverage among many drinkers over the years, securing a strong position in premium mixers. This, in turn, is expected to boost the growth of the flavored spirits market. Flavored spirits demand is also boosted by strong sales of high-end and super premium products.
- Manufacturers focus on ingredient innovations to change according to consumer dynamics
Aside from looking for healthier alternatives, an increasing number of consumers are looking for brands that can meet their needs by providing sustainable sourcing and social responsibility. These factors are not only increasing demand for functional and fusion beverages, but they are also causing a dynamic revolution in the alcoholic beverage industry. A number of companies are aiming to increase the production of no- or low-alcohol drinks, necessitating a strong focus on ingredient innovation. Manufacturers are developing high-quality ingredients with low impurities and clean flavour, which will continue to be critical in gaining a distinct competitive advantage in the market.
Opportunity
With increased demand for grab-and-go convenience that fits into today’s consumers’ busy yet healthy lifestyles, pre-mixed or RTD alcoholic drinks are becoming more popular, potentially increasing demand for flavored spirits. Aside from beer and soda, canned wine, cocktails, and hard seltzers are becoming popular, directly aligning with the on-the-go culture. Furthermore, to increase sales, alcohol providers focus on direct-to-consumer offerings via online retail. These elements will continue to support the future prospects of flavored spirits.
Restraints
Strict government rules and regulations for high development liquor will restrain the growth of the flavoured spirits market during the forecast period.
This flavored spirits market report provides details of new recent developments, trade regulations, import-export analysis, production analysis, value chain optimization, market share, impact of domestic and localized market players, analyses opportunities in terms of emerging revenue pockets, changes in market regulations, strategic market growth analysis, market size, category market growths, application niches and dominance, product approvals, product launches, geographic expansions, technological innovations in the market. To gain more info on the flavored spirits market contact Data Bridge Market Research for an Analyst Brief, our team will help you take an informed market decision to achieve market growth.
Impact and Current Market Scenario of Raw Material Shortage and Shipping Delays
Data Bridge Market Research offers a high-level analysis of the market and delivers information by keeping in account the impact and current market environment of raw material shortage and shipping delays. This translates into assessing strategic possibilities, creating effective action plans, and assisting businesses in making important decisions.
Apart from the standard report, we also offer in-depth analysis of the procurement level from forecasted shipping delays, distributor mapping by region, commodity analysis, production analysis, price mapping trends, sourcing, category performance analysis, supply chain risk management solutions, advanced benchmarking, and other services for procurement and strategic support.
COVID-19 Impact on Flavored Spirits Market
The COVID-19 pandemic has forced governments to close numerous pubs, restaurants, and taprooms in order to maintain social distance norms. This has had a negative impact on the global market for Flavored Spirits. According to a Brewers Association study, total brewery sales in the United States fell 30.5 percent in May compared to the previous year. As Y-o-Y sales fell in April, nearly 89 percent of brewing companies either stopped or slowed their production. However, as the COVID-19 situation has gradually improved, with fewer restrictions imposed on foodservice channels, the Flavored Spirits market is expected to regain its previously elevated consumption levels this year.
Expected Impact of Economic Slowdown on the Pricing and Availability of Products
When economic activity slows, industries begin to suffer. The forecasted effects of the economic downturn on the pricing and accessibility of the products are taken into account in the market insight reports and intelligence services provided by DBMR. With this, our clients can typically keep one step ahead of their competitors, project their sales and revenue, and estimate their profit and loss expenditures.
Recent Development
- At the Supply Side West Trade Show in October 2019, Ashland Inc. will launch ‘knock-out’ ingredients for self-directed, sports-minded consumers. According to the company, the versatile ingredients can be used in various applications such as keto diets and weight management, a healthy gut, joint comfort, and muscle recovery.
- In April 2019, Döhler Group, a major player in the Flavored Spirits market, announced the acquisition of the majority of the shares of Zumos Catalano Aragoneses S.A. (Zucasa), a modern producer of cremogenates, juices, and concentrates of sweet fruit and vegetables. The acquisition aims to broaden the former company’s fruit concentrates, purees, and juices offering.
- Archer Daniels Midland announced in March 2019 that it had reached an agreement to acquire the Ziegler Group, a provider of natural citrus flavour ingredients based in Europe. The agreement came shortly after ADM acquired Florida Chemical Company, which added industry-leading citrus capabilities to its flavour portfolio.
Global Flavored Spirits Market Scope
The flavored spirits market is segmented on the basis of ingredient type, flavor and distribution channel. The growth amongst these segments will help you analyze meagre growth segments in the industries and provide the users with a valuable market overview and market insights to help them make strategic decisions for identifying core market applications.
Ingredient type
- Whiskey
- Rum
- Vodka
- Tequila
- Gin
- Others
Flavors
- Herbs & Spices
- Fruits
- Nuts & Seeds
- Others
Distribution channel
- Supermarket/Hypermarket
- Specialty Retailers
- Convenience Stores
- E-Commerce
- Others
Flavored Spirits Market Regional Analysis/Insights
The flavored spirits market is analysed and market size insights and trends are provided by country, ingredient type, flavor and distribution channel as referenced above.
The countries covered in the flavored spirits market report are U.S., Canada, Mexico in North America, Germany, Sweden, Poland, Denmark, Italy, U.K., France, Spain, Netherland, Belgium, Switzerland, Turkey, Russia, Rest of Europe in Europe, Japan, China, India, South Korea, New Zealand, Vietnam, Australia, Singapore, Malaysia, Thailand, Indonesia, Philippines, Rest of Asia-Pacific (APAC) in Asia-Pacific (APAC), Brazil, Argentina, Rest of South America as a part of South America, UAE, Saudi Arabia, Oman, Qatar, Kuwait, South Africa, Rest of Middle East and Africa (MEA) as a part of Middle East and Africa (MEA).
Asia-Pacific dominates the flavored spirits market. The region has enormous craft beer market potential, with strong demand for Westernized craft beer that is blended with local taste and preferences. One of the driving factors for the region’s alcoholic beverage market growth has been a shift in consumer preferences away from traditional alcohol and toward imported alcohol. Due to their renowned heritage and prestige, consumers in countries such as China prefer wines produced by famous vineyard regions such as Bordeaux. Whiskies, cognacs, and imported wines are becoming increasingly popular throughout the region as consumers shift toward higher-end products.
The country section of the report also provides individual market impacting factors and changes in market regulation that impact the current and future trends of the market. Data points like down-stream and upstream value chain analysis, technical trends and porter’s five forces analysis, case studies are some of the pointers used to forecast the market scenario for individual countries. Also, the presence and availability of global brands and their challenges faced due to large or scarce competition from local and domestic brands, impact of domestic tariffs and trade routes are considered while providing forecast analysis of the country data.
Competitive Landscape and Flavored Spirits Market Share Analysis
The flavored spirits market competitive landscape provides details by competitor. Details included are company overview, company financials, revenue generated, market potential, investment in research and development, new market initiatives, global presence, production sites and facilities, production capacities, company strengths and weaknesses, product launch, product width and breadth, application dominance. The above data points provided are only related to the companies’ focus related to flavored spirits market.
Some of the major players operating in the flavored spirits market are:
- Davide Campari-Milano N.V. (Netherlands)
- Diageo PLC (U.K.)
- Halewood International Limited (U.K.)
- Asahi Group Holdings, Ltd. (Japan)
- Accolade Wines (Australia)
- Bacardi Limited (Bermuda)
- Mike’s Hard Lemonade Co. (U.S.)
- Castel Group (France)
- Suntory Holdings Limited (Japan)
- Anheuser-Busch InBev SA/NV (Belgium)
- The Brown-Forman Corporation (U.S.)
- United Brands Company, Inc. (U.S.)
- PernodRicard SA (France)
- The Miller Brewing Company (U.S.)